Who's it for?
Successful participants and teams are agile. They participate to discover the business model that provides the best opportunity to accelerate profitable commercialization of their innovation. Best described as a boot-camp for innovators.
What problem does it solve?
Many entrepreneurs go into the market without a strong business model, knowledge of their market or an in-depth understanding of their customer. This program is designed to make you ask the tough questions to get these answers.
How does it help?
This program challenges entrepreneurs to dive into their business plan and addressable market, find ready customers and ultimately answer the question, "Does my innovation have me solving a problem that many people want (or need) me to fill?
Ventureprise was awarded an NC IDEA ecosystem grant to bring the Ventureprise Launch customer discovery program to early-stage, innovation-driven startups in Charlotte and western North Carolina.The curriculum takes early stage entrepreneurs through customer discovery and business model generation and is designed to succeed at the most critical phase of commercializing an innovation– the opportunity assessment– through customer discovery.