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Startup Caldwell-Watauga
Entrepreneur!

Learn why the Caldwell-Watauga area is the best place to start and grow a business.

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Learn New & Valuable Skills

Our free Online Trainings, e2e Advice Videos, How-To blogs, Podcasts, and more will help you level-up and increase your odds of success.

Get Fast Answers From Experts

We're not robots. We're experienced entrepreneurs, ready to answer your critical how-to questions so you can slingshot your growth and development.

Connect to Local 1:1 Counseling

We make it easy for you to connect with seasoned local mentors who can provide personalized, 1:1 support, training, and assistance—all for free!

Learn From Experienced Entrepreneurs

We call it Entrepreneur-To-Entrepreneur training (E2E for short)

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Clips

Quick insights & advice from entrepreneurs on planning, starting, and growing businesses.

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Compilations

Experienced entrepreneurs offer their most valuable lessons-learned on a variety of essential topics.

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Journeys

Entrepreneurs share stories about starting & growing their ventures, being an entrepreneur, & more.

Steven Schain Asheville Entrepreneur Advice Supportedly

You Can Start A Business With No Money

Steven Schain, former president of Spectra3D Technologies in Asheville, talks about how he started his business with no money, how getting feedback from his peers propelled his company, and the importance of keeping a healthy lifestyle as a busy business owner.

As Your Business Expenses Grow, So Should The Value In Your Product

Brandon McKee, Owner of McKee Services gives entrepreneurs advice about money and about just getting started in Cleveland county.

The Best Ways To Define Your Target Market

Aaron Wesley Means, CEO of ACTIVATE Business Solutions in Brevard, sits down to discuss the importance of creating a business plan, the best ways to define your target market, and how to get prepared to launch.

Loran Evans Asheville Entrepreneur Advice Supportedly

Entrepreneur Advice On Developing Your Strategy

Hear from experienced entrepreneurs on how to develop the strategy for your small business. Do you have a good way to sell your product or service? Do you have a sales plan? Are you aware of what your competitors are doing? Are you able to think quickly on your feet? These are the questions you…

Meg Ragland Asheville Entrepreneur Advice Supportedly

Entrepreneur Advice For Personal Development and Wellness

Listen to these experienced entrepreneurs talk about their best practices and advice on tackling the tricky task of taking care of yourself while taking care of your small business. From making time for exercise to balancing family and work, these small business owners share their stories of struggle when it comes to separating their business…

Jessie Dean Asheville Entrepreneur Advice Supportedly

Entrepreneur Advice For Starting Your Small Business

Listen to these entrepreneurs talk about the challenges, setbacks, and successes they experienced while starting their businesses. From implementing customer policies and procedures to networking and making connections with your community, they give their advice as they look back on when they were just starting out as business owners.

Plug In At One Of These Local Events

Webinar – NC Business Registration Basics including DBA

Feb 01 @ 6:00 PM – 7:00 PM EST

Digital

Webinar – Everyone Needs Employees! Discover How to Recruit and Keep Them

Feb 02 @ 12:00 PM – 1:00 PM EST

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Webinar – Business Tax Essentials

Feb 03 @ 9:00 AM – 11:00 AM EST

Digital

Webinar – Dynamite Marketing for Small Businesses

Feb 03 @ 2:00 PM – 3:00 PM EST

Digital

Webinar – Dynamite Marketing for Small Businesses

Feb 03 @ 6:30 PM – 7:30 PM EST

Digital

Webinar – Market Research with NC LIVE

Feb 08 @ 12:00 PM – 1:00 PM EST

Digital

Webinar – Marketing Your Business for Success

Feb 09 @ 2:00 PM – 3:30 PM EST

Digital

Webinar – Financing Your Small Business

Feb 10 @ 2:00 PM – 3:30 PM EST

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Webinar – Financing Your Small Business

Feb 10 @ 6:30 PM – 7:30 PM EST

Digital

Webinar – Creating a Winning Business Plan

Feb 17 @ 2:00 PM – 3:00 PM EST

Digital

Webinar – Creating a Winning Business Plan

Feb 17 @ 6:30 PM – 7:30 PM EST

Digital

Webinar – Business Organization and Recordkeeping with the IRS

Feb 24 @ 9:00 AM – 10:30 AM EST

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Claim Your Marks! Registering Trademarks and Service Marks and More in NC

Mar 01 @ 6:00 PM – 7:00 PM EST

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What’s It Really Take to Be an Entrepreneur?

Mar 02 @ 12:00 PM – 1:00 PM EST

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Sales & Use Tax Basics

Mar 03 @ 9:00 AM – 11:00 AM EST

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Using Canva for Your Small Business

Mar 08 @ 12:00 PM – 1:30 PM EST

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Business Expenses and Business Use of Your Home with the IRS

Mar 22 @ 9:00 AM – 10:30 AM EST

Digital

Organization and Time Management for Small Business Owners

Apr 06 @ 12:00 PM – 1:00 PM EST

Digital

Withholding Tax Basics

Apr 07 @ 9:00 AM – 11:00 AM EST

Digital

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Local Entrepreneur Spotlights

Your community is filled with entrepreneurs out there making their dreams come true, just like you. Check out what they're doing and get inspired for the journey through these entrepreneur spotlights.

Meet Ryan Settlemyre, owner of Xscape Attractions

Meet Ryan Settlemyre, owner of Xscape Attractions

Ryan Settlemyre of Xscape Attractions in Hudson, NC, lends advice on creating a business with longevity, how to keep your employees happy, and finding success in Caldwell County.

Meet Deborah Murray, Executive Director of the Caldwell County EDC

Meet Deborah Murray, Executive Director of the Caldwell County Economic Development Commission

Deborah Murray of the Caldwell County Economic Development Commission, discusses the perks of starting a business in a small community, local economic expansion, and more.

Meet Denise and Fulton Lovin, owners of the Horton Hotel

Meet Denise and Fulton Lovin, owners of the Horton Hotel

Denise and Fulton Lovin, owners of the Horton Hotel in Boone, NC, provide insight into hiring the right people, work-life balance, and finding your blind spots as a small business owner.

Meet Marta Lazo, owner of Lazo Insurance Agency

Meet Marta Lazo, owner of Lazo Insurance Agency

Marta Lazo, owner of Lazo Insurance Agency in Lenoir, NC, sheds light on how to keep your customers happy, understanding risk in business, and how to build your best core team.

Looking For Local 1:1 Support?
Caldwell Community College & Technical Institute Has It!

Did you know your local Small Business Center provides personalized support, training, and assistance—all for free? Seasoned mentors are standing by and can help you start or grow your business today!

Connect With Caldwell Community College & Technical Institute Small Business Center

Locals: Intro to SBC (Connect Property)

Locals: Intro to SBC (Connect Property)

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Connect & Collaborate With Startup Caldwell-Watauga on Facebook!

Collaborate with fellow local entrepreneurs, support providers, and our team for all your business needs. Ask questions, get advice, and find a mentor.

Plug into the Largest Entrepreneur
Resource Directory.
Ever.

Need money? (Is the Pope Catholic?) What about local connections, coaching, spaces, tools, talent, and skills that can help your business grow?

We've got all that and a bag of chips within our directory of entrepreneurial resources. Just click on one of the tabs to the right to get started.

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