How To Build Your First Sales Team (Pt. 1)
Hey there, entrepreneur! A few quick questions for you: Are you a business owner or operator who is successfully selling your offerings? Do you want to scale up your sales efforts by hiring and building your first dedicated sales team the right way? If you’re doing all of the selling yourself right now, do you want to grow your business faster by bringing on more help?
If you answered “yes” to any of those questions, then get excited — because this new sales series is going to be right up your alley.
Build A Sales Team The Right Way
Throughout this multi-week blog series, you’ll learn how to build your first high-performing sales team the right way. We’re also going to introduce you to a nifty method for optimizing your sales systems and activities: The 4 Ps of Sales. And by the end of this series, you’ll understand how the 4 Ps of Sales can enable you to make the jump from selling informally to systematically and predictably.
So, what are the 4 Ps of Sales? They are Process, Performance, Pay, and People, and we’ll explain the key concepts of each of them in upcoming posts.
The reason the 4 Ps of Sales are important to learn about and apply to your business is pretty simple: They provide the basic foundation and framework needed to support the weight of a professionalized sales effort. Developing a professionalized sales effort is a big undertaking for any business — especially if you’re kind of winging it right now. And just like any fundamental business activity (finance, HR, production, etc.), doing it well at scale requires the right systems, processes, people, and more — or, the right foundation for short.
We all know what happens when you build anything on a lousy foundation, right? (Disaster. Disaster happens.)
But you won’t have to stress about that. You’re different. Seriously! You’re here, aren’t you?
Sell Your Offerings The Right Way
Before you start building your very own kick-ass sales team, though, you must learn how to sell your offerings first. Why? Because you can’t effectively train anyone on something you don’t understand first-hand.
But don’t stress! Over the course of the next several weeks, we’re going to give you an easily digestible, fully actionable overview of how to get your sales house in order and start hiring a dedicated sales team by working through the 4 Ps of Sales method. You’ll also learn how to forecast and measure your sales performance, gain insight into the typical customer purchasing journey, and, ultimately, grow your business faster.
And if you need a refresher on the core concepts of sales, we highly recommend taking our Sales 101: Basic Sales Training for Beginners course before the next installment.
‘Til next time!
P.S.: If you’re eager to get this party started and don’t want to wait for the next installment, you can jump on into our full online sales training course, Sales 102: How To Build Your First Sales Team, right now. You’ll get expert guidance from Supportedly Founder and CEO Tom Ryan, and we’ll supply you with a ton of actionable content to apply what you learn as well.
Have a question related to this topic or anything else?